Monday, September 2, 2013

The Anticipation..FW SS'13

I am currently at home in Georgia to mentally rest up for the absolute madness that is about to commence as New York Fashion Week gears up at Mode.  I've been interning in the city for a little over 3 months now and have learned SO much that I feel like a completely different person when it comes to my career.  Don't worry! I'm still the same old Caitlin deep down ;)

This week will be the culmination of weeks and weeks of hard, and at times back breaking, labor.  It's ironic how I was a marketing major in college and have found myself in the fast-paced world of fashion pr.  They have their similarities, although I REALLY wish I had learned in college how to write a press release.  It's okay though, I definitely know how to write one now! Nowadays when I don't know how to do something, I use the most beautiful website ever created..."Google."

The plan for the next week and a half involves making sure two presentations and two runway shows go according to plan and that we have the best possible editors, stylists, and journalists in attendance.  My role in all of this is still somewhat blurry to me but I'm sure it will be a whirlwind of attending to whatever Amanda (owner of Mode) and Neada (Account Manager) need. I'm just expected to show up ready to work and dressed in head to toe black. Needless to say, I am extremely excited, anxious, and ready for everything I've worked so hard for to be set in motion.

Hopefully this is just the beginning of many fashion weeks to come and a transition into a career that will solidify my place in the city. Even though I may be wearing all black this week, I may as well try to make it my own, so here are a few items that fashion pr girls can wear behind the scenes for FW.

To carry the necessities: Water, Band-aids, snacks, and lip stick

Comfy rocker boots (you can wear socks to ease the pain)

Gorgeous crocodile skin flats with generous padding for a jam-packed day

A few different black, yet non-restricting options for a day in the tents, behind the scenes of course.

I had to include a few after-party options too....what can I say? I like to work-hard AND play hard.

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